Physical Novel at BOM

This week I photographed more outfits by designer Ricky of Physical Novel. I’ve worked with Ricky many times before but this was the first shoot at my new studio at BOM (Birmingham Open Media). After the usual “white background” shots we had planned to head outside to get some more interesting location images to be headers for his website. Predictably though, the weather was awful and so we made use of the room next to my studio room within the BOM complex. Here are some of my favourite results…

I’m embarrassed to admit that I don’t remember the model’s name but you can see more of Ricky’s designs (and my photographs of them) here.

She by Sophie: Birth Of A Brand

One of the things I love about the photography side of my job is that occasional opportunity to witness the birth of a new brand or business and in a very small way, to contribute to it. Sometimes, I don’t get to see how the images I’ve taken are used but luckily this wasn’t the case when Sophie, creator and mastermind behind new fashion brand She by Sophie, hired me to photograph a wide range of her designs for her (then) soon-to-be launched website.

Sophie's logo

Sophie’s logo

Photographically, these are fairly standard high-key product shots. But what made this shoot more special to me as photographer was working with a great designer and two fabulous models (Jessica and Janelle) on something that I suspect is going to be very successful.

A small screenshot from the website.

A small screenshot from the website.

As always with such shoots, we were under considerable time pressure to get the wide range of styles and colours shot in the booked time and then to return the edited images to Sophie so that they could be incorporated into the new website. I know Sophie has since been racing to get everything finished. But the website looks great and I’m proud to see my pictures on it’s pages.

The lovely Jessica in one of Sophie's designs.

The lovely Jessica in one of Sophie’s designs.

You can see more of Sophie’s designs (and my photos of course) on her facebook page.

Physical Novel

You’re very honoured. You know that, don’t you? I’m about to share a few straight-out-of-camera and behind-the-scenes images with you. There, don’t say i don’t spoil you.

One of my regular and, I have to say, more fun clients is designer Ricky Simpson and his Birmingham-based unisex fashion company Physical Novel. Ricky has a particular look in mind from the shoots – studio shots are on white backgrounds as you would expect for an online business (although Physical Novel also have a boutique at Birmingham’s Custard Factory) and have to be the same angled views plus a few more creative poses. Here’s a clip from their webpage with images by me…

And more…

This is from their "lookbooks" section. Pictures by me.

This is from their “lookbooks” section. Pictures by me.

And a behind-the-scenes shot of Ricky straightening (a lot of this happens)….

Ricky "straightening".

Ricky “straightening”.

A couple of shots lifted straight from Physical Novel's "Lookbooks"

A couple of shots lifted straight from Physical Novel’s “Lookbooks”

And a couple of images straight from the camera, taken at Key Hill cemetery, with two of the models trying not to look terrified (quite an achievement)…


And speaking of models, Ricky has an uncanny knack of finding and selecting great models for his designs. I’ve taken the liberty of stealing a few for Fotofilia events.

Find out more about Physical Novel at and on Instagram as @physicalnovel